Understanding your market niche, strengthening your sales capacity, and being recognized for thought leadership are key factors in bolstering your organization’s success in a crowded, competitive K-12 and higher education market. We can help your institution or organization better understand your audiences, meet the influencers, and refine your ideas, messages, and services. We can help you create marketing and sales plans, explore new thought leadership strategies, and find your place in the market to find new customers, raise your visibility, and expand your influence.

Services in this area include:

• Developing marketing, positioning, and sales studies.

• Developing and designing marketing materials, paid advertising, and advertorials.

• Setting up meetings with potential clients and influencers.

• Developing meeting booths and banners.

• Creating strategic partnerships with key organizations.

• Creating speaking opportunities.

• Developing advertising and advertorials.

• Designing and implementing thought leadership strategies for corporations and nonprofits.

• Creating social media advertising plans and collateral.

• Creating strategic social marketing plans.